Discount-drug plan to expand in Phoenix

Dental, vision care added to free card that can save 65%

by Lynh Bui
The Arizona Republic

A free prescription-drug card promoted by Phoenix will expand to provide savings on dental, hearing and vision care.

The program also will expand so that three of the largest school districts in the city will start distributing the card, which can save users up to 65 percent off the price of selected medications.

Phoenix has been marketing the Coast2Coast Rx Card since November as part of a partnership with Financial Marketing Concepts. In exchange for marketing and distributing the card, Phoenix receives royalty fees each time patients use the card.

So far, Phoenix has earned more than $18,000 in royalties and people using the card have saved more than $714,000 from discounts.

Councilman Bill Gates said the program benefits the city and residents who need help paying for medicine.

“We want to turbo-boost the program and get the message out to the entire community,” Gates said.